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April 2013 Trend Briefing: CLEAN SLATE BRANDS
There’s a profound shift in power taking place in the business arena. With a whole new breed of exceptional new brands living by the rules of Business 3.0, consumers are now attracted to unproven and unknown brands the way they were attracted to established brands in the past. In fact, ‘established’ is now often just another word for tired if not tainted. The future belongs to CLEAN SLATE BRANDS.
CLEAN SLATE BRANDS: Newer, better, faster, cleaner, more open and responsive; consumers are rushing to CLEAN SLATE BRANDS and are now lavishing love, attention and trust on brands without heritage and history.
CLICK HERE TO READ FULL REPORT
Source: www.trendwatching.com. One of the world’s leading trend firms, trendwatching.com sends out its free, monthly Trend Briefings to more than 160,000 subscribers worldwide.
Ideas You Can Reuse
ONE OF THE WORLD’S MOST ANCIENT PLANTS is now the newest Eco friendly trend! Bamboo promotional products are a stylish and green alternative to hardwood and plastic items. This sustainable agricultural super-material is a trend worth watching. Eco friendly bamboo products can range from t-shirts, totes and pens to flash drives, kitchen accessories, and more.
Shop the Mercury Eco Collection for fun, sustainable promotional products that suit both the planet and the trends. CLICK HERE TO VIEW REPORT
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Merrill Collection 2013
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SPREAD THE WORD! APRIL 22 IS EARTH DAY, and this year we should all definitely do a little more than recycle the newspaper. Promoting your brand while protecting the planet makes a statement and a difference!
Chuck the Cup: Do you know how many paper cups are thrown away each minute at your office? It’s time to get rid of the cups and encourage your employees to BYOC (bring your own cup). Try a little encouragement by providing each employee with one of these!
P.S. Earth Day isn’t the only eco-conscious celebration in April, since it also happens to be KEEP AMERICA BEAUTIFUL MONTH
It’s Only Natural
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ECO On Tap
THE ECO CAN IS SOCIALLY RESPONSIBLE DRINKWARE. While it may resemble a traditional pop can, the Eco Can couldn’t be more different. The Eco Can is an ideal choice to transport cool or warm beverages, but it will easily accommodate food items like soup and oatmeal. Additionally, it’s microwave and dishwasher safe, 100% compostable, biodegradable, recyclable, BPA free, FDA compliant, comes uniquely boxed as illustrated, and has an eye-catching appearance that guarantees more attention!
sarah MERRILL 
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