“BACK” TO COOL IDEAS that will score your brand straight A’s this year. Backpack, rucksack, knapsack…whatever you call it, your brand should not ignore this 90’s inspired trend. Backpacks are a practical way to hold all your belongings. In addition to being smart and effortlessly cool, backpacks fit right into fall’s sportier vibe. Not only are they stylish, but they’re great for back health too. So, really it’s a matter of health that you brand one of these options.

SHOW YOU’VE GOT THEIR BACK!