TIP # 46

We win only when our customers win. This means we celebrate their success but also feel the pain when we disappoint them. To transform the customers experience, we need to follow three simple principles:

  1. Make it personal-Know the customer and its business
  2. Be inventive-Look for solutions that help the customer win
  3. Be easy to do business with-Be fast, accurate, consistent, and reliable

~Jon Sloan